Leadership

Carol Dannelly O’Kelley

Founder

Carol Dannelly OKelley O'Kelley experienced serial CMO and board advisor, founder of Verdant Growth Advisory LLC, available as operator, consultant, board member, operating partner, mentor, speaker

Carol is a global marketing executive and strategic advisor with significant experience leading all aspects of global marketing and demand generations. She works with investors, boards and executive teams to develop go-to-market strategies that drive growth, increase brand value and optimize investments.

A serial CMO, Carol’s specialty is value creation, often joining companies during transitional periods, such as transactional readiness, expansion, or post-acquisition integration. She quickly assesses market opportunities and organizational gaps, builds experienced teams, and implements scalable processes that drive demand and build pipeline. She’s worked across many business formats – from public to private equity to venture capital backed companies– and has a sustained track record for successful transactions, including fundraising, an IPO, strategic exits, a take-private, and numerous acquisitions. Examples of her experience include:

  • Public company experience:  CMO, Honeywell Connected Enterprise; CMO, PRGX; Vice President & Chief of Staff, Oracle; Head of Marketing, Retek; Head of Americas & Corporate Marketing, Manhattan Associates

  • Private equity experience:  CMO, Axiom (a Permira company); CMO, RedPrairie (a New Mountain Capital company); CMO, Momentive Software (a TA Advisors company)

  • Venture capital experience:  CEO, Salesfusion (a Noro-Moseley company)

Carol’s references note her personal and professional integrity, unique combination of creative and analytical skills, and gift for building and motivating talented teams aligned to stakeholder objectives.

She earned a Bachelor of Arts degree from Washington and Lee University, where she competed as a varsity swimmer. Carol has served as an advisor to the Connolly Center for Entrepreneurship and on the Board of Advisors for the Williams School of Commerce, Economics & Politics, and received the University’s Distinguished Alumnus Award in 2016.

Carol lives in Atlanta with her husband, and they have two children. She is a sustaining member of the Junior League of Atlanta and the National Charity League.

CONTACT US